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The male solo singers lined up for comeback this Autumn

The male solo singers have all gone missing in action.

This is the time when idol groups dominate the music scene. Even the male solo singers like Rain and Lee SeungHwan who released album and promoted earlier this year, it is visible that they are struggling against the domination of the idol singers.

This has something to do with the structure and how the Kpop industry works. We see how the lifetime of songs in the market has been shortened recently. At the same time, there has been too much power going to the broadcast companies as well as the major label firms in the market. The major labels are also pushing more exciting and fun Kpop content at a faster rate into the market.

An expert from the Kpop industry commented, “At this point in time, in order to achieve results in this market, it is easier to do so with idol groups than with solo singers. Groups with various members possessing various charms will appeal to the target audience better and there is good potential for unique and solo activities in the future.”

The phenomenon is such that even though the smaller labels will release their solo singers’ albums, they will not get as much support from the broadcast companies as much as major labels with idol groups get.

Even when the group members come out with solo album, the level of fan service is just as close. Because the amount of activities for solo album is little. So we see many cases where such solo activities will last only about 1~2 weeks. In the end, the music fans will still go with the option of more diversity.

But with the autumn season approaching, we may see the change in trend in the market. Lined up for activities coming August~September are male ballad singers like Park HyoShin, HwiSung, Sung SiKyung, Kim TaeWoo, Kim BumSoo etc. Singer HwanHee is also going to release a minialbum in August after his recent digital single ‘I will be in more pain’. Psy will also comeback after so long with an album this coming autumn season.

The industry expert commented, “Dance hits from idols are popular for the hot summer season but in autumn, we will see the solo male singers coming back with the ballad songs which is more ideal for the season, adding more diversity to the Kpop scene.”

S:KyungJaeToday

26 Responses

  1. i miss kim jong wook

  2. Why is PSY’s picture so amazing?

  3. YES the real singers are back!

  4. park hyo shin!!

  5. lookin 4wrd 2 hwanhee’s cumbck..hiz voice iz daebak.. hearin him sing soppy ballads mke my hair stand.. i will neva gt sick hearin dat powerful voice of hiz..he iz 1 of my fave vocalists eva.. =)

  6. good to see them BACK!!!
    to be honest, i’m kinda sick with all the group idols these days especially some of them are just popping out from nowhere..i’m not hating but yes i’m complaining..lol
    one of the reason why i got into kpop is because of Korean Ballad Songs..

    2010 is actually year of the SOLO artists..
    no wonder some of the kpop groups do promotions in Japan..

    but i actually miss my favorite kpop groups…too bad they are still on hiatus..but i’m happy cause these solo artists are coming back..πŸ™‚

  7. can’t wait for Sung Si Kyung and Park Hyo Shin.^^

  8. THANK GOD.
    Like seriously, my brain cannot handle anymore tasks to remember all the names of the member of all Idol group and their comebacks and goodbye stages and comebacks and goodbye stages yadda yadda yadda.

    Now let us welcome the TRUE singers, people.
    So glad the solo singers with real singing ability are coming back.

  9. YES!! ALL ARE COMING BACK! PHS!!!!πŸ˜„

  10. my babies Park Hyo Shin, Sung Si Kyung and Kim Bum Soo. the reason why i love ballads. i can’t wait!

  11. tae wooo!!!! yess!!!!

  12. wow, thats quite a surprise! cant wait to see what they all will come out with 8]

  13. OMG. The best comeback ever. I love all these solo singers and hope they will do special stage. Awesome. Nothing can beat the best vocally talented singers in Korea

  14. LOL? WTH ?! PSY’s pic ?

  15. Yes! As much as I like (some) idol groups, I am SOOOOO sick of watching the same stuff on music shows and on TV. I will be very much looking forward to the comeback of male solo singers. Especially SSK!!! His voice is just soooo smooth!!

  16. don’t worry, se7en will make it all better xD
    yea that’s my bias talking. i’ve been listening to his album all day

  17. I cant wait for Park Hyo Shin comeback his voice is just amazing

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